Press Release

Reddwerks Appoints Michael O'Brien as Senior Vice President, Sales

AUSTIN, Texas – July 28, 2009 – Reddwerks Corporation, a leading provider of warehouse performance management (WPM) software and solutions, announced Michael O’Brien as the company’s Senior Vice President – Sales. Mr. O’Brien brings a proven track record of creating top line revenue and EBITDA contribution as well as 30 years of experience across US and international geographies in multiple industry verticals.

Prior to joining Reddwerks, Mr. O’Brien was Senior Vice President at Infor where he led their Distribution ERP and Supply Chain Management business unit. Mr. O’Brien joined Infor upon their purchase of SSA Global Technologies in 2006 where he managed their Americas Supply Chain sales organization. From 1991 to 2001, he served as Vice President at Symbol Technologies, where he had full financial responsibility for an $85 million business unit that included sales, professional services, consulting, and repair service operations. Prior to Symbol Technologies, he was with MAI Basic Four for eleven years where he attained the role of Vice President and General Manager for their largest business unit. Mr. O’Brien holds a bachelor’s degree in marketing from Arizona State University.

“We are excited to add such an experienced sales executive to our team as we continue our rapid growth both organically and from our recent acquisition of SeayCo,” said Mr. Jean Bélanger, Reddwerks Founder and CEO. “Mike will lead our efforts in building our sales organization to continue to grow revenue from our state-of-the-art WPM software from his base of operations at our corporate headquarters in Austin.”

“I am thrilled with the opportunity to provide sales leadership for Reddwerks,” stated Mr. O’Brien. “WPM software is changing the game with order processing automation in the warehouse, and I am confident our team can meet and exceed company revenue targets today and in the future.”

About Reddwerks and WPM Software:

Headquartered in Austin, TX, and with an R&D office in Guatemala as well as sales in Dallas, Nashville, San Francisco, and St. Louis, Reddwerks is an enterprise software company providing market-leading warehouse performance management (WPM) software designed to effectively manage all the labor, equipment and material flow in large-scale distribution facilities. Whether distribution facilities are fulfilling direct-to-consumer online orders or helping retailers stock their store shelves, Reddwerks WPM software automates order processing. This automation—from picking, to quality control, to shipping—maximizes productivity and accuracy. Reddwerks WPM simplifies interaction with supply chain management (SCM) and warehouse management system (WMS) software by providing a single interface for all labor and equipment deployed in large-scale distribution facilities. Regardless of the SCM or WMS software installed in a facility, Reddwerks WPM increases productivity to such an extent that clients typically realize a payback in less than one year. More than 60% of Reddwerks customers have engaged us for additional business.

Contact: press@reddwerks.com