Press Releases
Rick DeFiesta Joins Reddwerks Sales Team
AUSTIN, Texas - April 18, 2008 - Reddwerks® today announced the appointment of Rick DeFiesta as Regional Vice President of Sales, based in Atlanta GA.
Mr. DeFiesta has held a variety of senior positions with leading vendors in the material handling and logistics industry, including District Manager at Siemens/Dematic. He was Vice President of Field Operations at HK Systems and managed six regional sales offices. Mr. DeFiesta also worked in sales positions at Ermanco, Litton, Alvey, Rapistan and Buschman. Mr. DeFiesta has more than 25 years sales experience in the industry and at Reddwerks will focus on major account sales, reporting to our Vice President of Sales, Heather Carroll.
"We are incredibly pleased to have Rick join Reddwerks," said Jean Bélanger, Founder/CEO of Reddwerks. "He has an outstanding track record in sales and as we continue the rollout of our industry-leading software solutions we need help in selling to major accounts that are household names in the United States and Canada. Rick will replace Lance Reese as Regional Vice President of Sales. Lance has decided to move to a major conveyor-based company to do system design work. Lance was an outstanding contributor while at Reddwerks and we wish him all the best in his future endeavors."
About Reddwerks: Reddwerks Corporation is a 60-person company based in Austin, Texas that develops and sells warehouse order processing hardware and software. The company began developing its warehouse performance software in January 2003, and has invested more than $18 million in it to date. Released in January 2004, Reddwerks v3.0 has already been successfully deployed at a number of customer facilities. Reddwerks v3.0 handles all order processing needs, including inventory replenishment, pick-to-light systems, RF bar code scanning, voice-directed picking, cycle counting, quality assurance, print and apply, conveyor controls, pallet building and shipping. Reddwerks v3.0 expands our business intelligence and analytics capabilities, allowing users in the largest facilities to view their labor and business productivity data in real time. Reddwerks is deployed, or currently being deployed, at 28 sites in the US and Canada.
Contact: Katie Rossmeissl / Reddwerks Corporation / krossmeissl@reddwerks.com / +1 (512) 565 7055